The causes behind many of Serenity’s client’s unhappiness with their aged skin is sun exposure, smoking, alcohol and sometimes the industry in which they have worked.
However, the owner and founder of Serenity, Nichola, is sure that looking ahead into the future there will be a dramatic shift and the main contributing factor will be technology devices. If you’re a tech adopter you are more likely to age quicker – #fact!
The act of individuals constantly checking their phone, iPad or even laptop, resting on their lap is leading to a rise in what experts across the skin and aesthetics industry are branding ‘Tech Neck’.
Nichola says: “This endless neck bending that is occurring when people are viewing their screens is causing neck muscles to be shortened, thereby increasing the gravitational pull on the skin. This effect leads to sagging skin and drooping jowls and a noticeable crease above the clavicle bone – all hallmarks of an ageing neck.
“With the move over to everything technical and the number of devices on the market ever increasing – I’m afraid that the younger generation will be prone to this type of ageing more than their elders! In particular, young adults are accelerating the impact of gravity on their lower face, throat and upper neck. I can see in years to come that my colleagues and I across the beauty and aesthetics world will be inundated with clients saddened by their over-aged neck.
“I would advise anyone that wants to steer clear from any early-ageing signs to hold their device up so that your chin is parallel to the ground – and be conscious to not always have your head down! I would also advise some stretching to make sure you are giving your neck extra strength.”
Acne is an age-old issue, but again, the use of technology is increasing the number of people suffering from problematic skin.
Nichola continues: “Many people that come into Serenity have acne that is positioned around the ear, jaw-line and side of the face – a classic sign that their phone is increasing oil and blocked pores.
“As the rise in mobile use continues to grow, I can only see my appointments for acne treatment increasing – especially in the younger generation. Holding your phone up to your face means that there is a mechanical stimulation (the pressure against the oil glands) that triggers them to produce more oil. Then, the bacteria and the heat from the screen breeds more bacteria, mixes with the skin and results in blemishes.
“Also, touching keyboards or pads that have not been cleaned regularly and then touching your face is another contributor to bad skin.
“The only way to protect your skin against any ‘phone acne’ is to clean your screen and keyboard regularly, or after every use! This will help to remove up to 98% of germs, or try using earphones instead of holding your phone up to your face.”
Serenity also offers, through their partnered provider SkinViva, Aesthetics and non-surgical procedures. They treat lots of patients that are unhappy with their wrinkles that are typically known as ‘Crows Feet’. Nichola foresees that the reason behind these type of wrinkles will also change in years to come.
“The main reason behind most of my clients having pronounced wrinkles around their eyes is sun damage, but I envisage this is going to change dramatically in the future.
“The amount of people that are squinting whilst using their technology devices is very obvious – just look around you. Often, we squint to try and read something, viewing a small video or even type into our mobile phones.
“If you are squinting on a regular basis over a length of time you will cause repetitive strain on your skin which will cause wrinkles! I would recommend increasing the font size and brightness on your phone and any other device to help prevent fine lines around the eyes.”
Recent discoveries are backing up earlier thoughts that using computers and other hand-held devices may be as harmful to your skin as spending time in the sun.
Nichola advises: “There has been a lot of media hype about how our computer screens and other devices are keeping us awake at night due to the blue light they emit, well this very same light is ageing and damaging skin too.
“I can see that in the future one of the main reasons people will look to a skin expert or aesthetic practitioner will be to improve the damage caused by over-exposure to technology devices.
“Known as high-energy visible (HEV) light, it can penetrate the skin more deeply than UV rays, the electromagnetic stress can cause breaks in the DNA strand which can prevent skin repairing itself and place oxidative stress on cells. Research is still developing, but recent discoveries suggest the effects may be as harmful as the damage caused by UVA and UVB light combined. With some saying that as little as four hours on a device can be as harmful as a whole day in the sun!
“It’s simple, the skin will age much quicker for those who are on their devices all day long because the electromagnetic field is altering the minerals in the skin. Sunscreen alone will not protect you from your electronic device, but if you saturate your skin with anti-oxidants it can help prevent DNA damage.
As research continues, more and more products targeting HEV light are sure to develop and I would advise the younger generation who spend their lives on these devices to heavily invest to protect their skin!”
Serenity offers a plethora of products, treatments and therapies that will help protect your skin from the multitude of issues mentioned above. Here is a breakdown of some that are perfect.
Let’s face it, over the years men have become far more interested in how they look and ‘male grooming’ is such a huge trend! Many are still rather shy to profess how much they care about how they look, but they do and are quite willing to invest in the right products and treatments to make them look the best they can. There is still a handful however that still follow a very basic regimen of a cheap disposable razor, a bar of soap and some Old Spice – but the average man’s skin needs more attention.
From shaving to acne, to moisturising and sunscreen the men’s market for skincare products is growing and at a fast pace – but what products, accompanying treatments and tips and tricks are key to achieving simply glowing skin this summer for Cheshire’s men? Serenity’s skin expert explains.
But are they? The first mistake men are making when shaving is going against the grain. Most men will shave this way to achieve a closer shave, but by doing this, the blade often nicks the buried surface of the hair follicle and can create inflammation.
The best way to shave to ensure the skin is left unharmed is by shaving in the direction that feels smooth, so doing a stroke on each section of the face – making sure that the area is not being shaved over and over again.
The skin care industry in recent years has been bringing out more and more products specially designed and created for men. Is this just another way for the big corps to generate income? Or, are they really worth their price tag? Easy answer, yes, they truly are worth every penny.
We’re sad to say that zits, spots, acne (whatever you like to call them!) happen regardless of age and many men will still be suffering well into their adult life. Men have, on average, slightly more oily skin (than women) because testosterone stimulates sebum production in the hair follicles. With this in mind when purchasing any product it really is worth understanding your own skin type and how your skin differs from the fairer sex.
We have heard this statement numerous times and whoever says it couldn’t be more wrong! Over the years’ the team here at Serenity have welcomed men of all ages through the doors for such a vast range of treatments – from facials to waxing, to eyebrow treatments to massage.
Men really shouldn’t be embarrassed to step foot in a beauty salon or to be investing in their appearance. Women will only be impressed if you care about how you look and want to remain in tip-top condition. Women spend thousands of pounds across a year taking care of their looks and investing in the right products and we will only view it favourably if our other halves, friends, dads, brother and uncles do the same!
Serenity offers a plethora of products, treatments and therapies that are created with just men in mind.
Here is just a handful of treatments we recommend:
This machine based facial is just perfect for men’s skin.
Featuring a purifying mechanical exfoliation from sound vibrations and a sequential ultra-sound emission to drain and stimulate the skin and infuse the treatment products.
The iBeauty treatment from Thalgo can be tailored to all skin types for a purifying, hydrating or anti-ageing result.
The price for this facial is £35 for a 30-minute treatment.
We advocate massages of all types for everyone – but clinical massage is very popular with our male clientele.
Clinical massage combines sports massage and eastern massage to treat anyone from athletes to those suffering from pain or chronic pain. Treatment includes trigger point therapy, shiatsu massage, advanced stretching, myofascial release and deep tissue work.
At Serenity, we can treat lower back pain, sciatica, herniated disc, acute locked back, migraine, whiplash, cervical spray, carpal tunnel, RSI, golfers elbow, tennis elbow, hip and pelvic pain and leg, knee and foot pain.
Our clinical masseuse is Karen and she is more than happy to meet with anyone to discuss their issues before a full appointment is booked.
Prices are £45 for 40 minutes or £55 for a 55-minute session.